– Life as a Marketing Consultant –
Ed Thompson is a Marketing Consultant and the founder of Concept Design.
Ed works with start-ups, ventures and multinationals to improve their strategic planning, brand marketing campaigns and team performance across Japan and the Asia Pacific Region.
Track Record of Accomplishment
His clients include global brands including but certainly not limited to the likes of Adidas, Microsoft, Tiffany & Co.,Vogue Japan, Gillette, Heineken Japan, Johnnie Walker, Nike and several others.
With more than 20 years in Japan, he uses his fluent ability in Japanese to manage the varied challenges leading multicultural, cross-functional teams at all levels of global organizations, consistently delivering positive outcomes for corporate initiatives.
Ed is also active as an advisor and mentor to innovative firms through Founder Institute and ADPList (The Amazing Design People List).
A Respected Voice
As an educator he has instructed more than 2,000 people in corporate seminars, as lead lecturer for graduate seminars at United International Business School (UIBS), and continuing education programs targeting working professionals at both Nikkei Business School & Temple University Japan.
Additional Offerings
In conjunction with the corporate workshops he offers for Strategic Marketing (B2B / B2C), he has recently launched an online learning platform called the Concept Design / ACADEMY /. It is the culmination of his years of individual coaching and training of marketing teams.
Several of the topics covered in this episode are also available as free downloads from his site, so please be sure to check them out!
Reasons to Listen
This will be a talk worth listening to for:
- those interested in finding out more about what being a successful marketing consultant is all about
- those wanting to get deeper insights into the future of the field of marketing and advertising
- those who are looking for inspiration in so far as pursuing a passion
Listeners will come away with insights on:
- how the concept of competitive advantage applies within marketing and advertising
- a deep dive into what Ed’s company Concept Design is all about
- a day in the life of a strategic marketing agency entrepreneur
- seasonality of work in the marketing and advertising industry
- Ed’s pathway into Japan and entry point into the field of marketing and advertising
- personal branding within marketing and advertising
- the rewards of the work
- the potential impacts of AI on the field of marketing and advertising
- what Ed views as a tactic to future proof yourself and your career moving forward
- much more!
A Memorable Quote from the Episode:
“My start in advertising, I did not have a background in marketing. This is not rare for people in the world of advertising and marketing. Not a lot of people have studied advertising, marketing, or business, yet we work in a world of marketing and communications.”
-Ed Thompson
Check out the Video Conversation:
For those who desire to view video highlights of the conversation, you can do so via Youtube.
Discover More
For those interested in learning more about Ed and his work, you can check out his website or find him on the following platforms:
Keep Listening!
I hope you enjoyed the episode. For more, check out additional episodes here!
